I can sense it – some of you read the title and have immediate doubts about social media’s impact on your B2B-focused company. So, I’ll jump right in: some sources...
With over 800 million Instagram accounts, this social media platform is an opportunity for your company to reach new clients and increase your success. To take advantage of everything this...
If you likened your business to a rocket, digital platforms would be the fuel. Without an online presence, businesses hit a glass ceiling, so to speak, concerning their reach. But,...
One resource that is often overlooked in a marketing strategy is LinkedIn: the network of professionals. It not only increases clientele and expands your network, but it also connects you...
If you are a small business owner, you know the importance of growing your business. You also know that the responsibility falls on you and it can be a heavy...
Pay Per Click. If you haven’t met and become best friends with these three words then sit up in your chair and get ready to learn how they will transform...
With an article on this topic, I could easily throw out a bunch of statistics and talk about how everyone is on social media, including your prospective clients and competitors,...
Before you sign up for every social platform out there, consider which sites best match your target market. Different social sites attract different groups of people, and it’s important to...
At M&R, we don’t trust the phrase “all publicity is good publicity.” When it comes to running a business, bad publicity is…well, bad. It hurts sales and drives customers away....
No matter how much money your company spends on ad campaigns, the most effective marketing will always be word-of-mouth. When someone refers your company to his or her friends, you’re...