The Christmas season is in full swing, and we bet you’re looking for ways to attract more customers during this festive time. It may feel overwhelming to compete with the Joneses next door, but it doesn’t have to be. Consider the following ways to help your business standout at Christmastime:
Up Your Blogging Game
Understandably, many businesses let their blog page go quiet during the holiday season. There is a lot to do around the shop! We want to encourage you to not only keep your blog page active but to up your game. Post extra during the holiday season to let Google’s “spiderbots” know that your website is current. Don’t forget to sprinkle SEO keywords and keyphrases throughout your blog for extra attention.
Host a Giveaway on Social Media
‘Tis the season for gift giving! Social media platforms are one of the best ways to spread the word about your company’s products and services. During this festive month, host a giveaway on your social media platforms! Rules to enter the giveaway can include tagging two people in the post and/or sharing the post. This will help spread the word about the giveaway and attract more people to your company.
Own the Customer Service Experience
The customer service experience has the potential to increase a customer’s loyalty or destroy it. If your customer expresses frustration with a product or unhappiness with a service, have a plan in place to completely WOW them. Go above and beyond to make the situation right.
Attract Brick & Mortar Customers
These three tips above will help enhance your online presence, but don’t forget about your customers who are browsing your brick and mortar shop! You can attract customers by placing striking signs outside your shop’s front doors, hanging Christmas decorations, and playing Christmas music.
We hope your business experiences a wealth of success this holiday season!