Bushway & Waystack is a law firm in Middle Georgia founded in 2013 by Gregory Bushway and Keagan Waystack, former Assistant District Attorneys for the Ocmulgee Judicial Circuit. Together, Bushway & Waystack have 40 years of legal expertise in the areas of personal injury, criminal law, and family law.
Bushway & Waystack Marketing Solutions
As a newer firm, Bushway & Waystack needed a marketing solution that established their brand and gave them a professional online presence. In order to achieve this goal, we performed the following services for Bushway & Waystack:
- Logo design & color palette development
- Message development
- Website design
- Mobile optimization
- Monthly blog strategy
- Facebook page set-up & management
- Google AdWords
When we began helping Bushway & Waystack, the firm had no established branding and a small online presence. We worked with Gregory and Keagan, who each had distinct style preferences, to develop a logo and color palette they both loved.
To improve Bushway & Waystack’s online presence, we designed a responsive site that consistently represented Bushway & Waystack’s brand. It clearly outlines their practice areas and commitment to stellar client representation.
The legal industry is highly competitive, and Bushway & Waystack wasn’t showing up on Google when people searched for their practice areas. We created a Google AdWords campaign focusing on all three of their practice areas, which quickly moved the firm up the rankings on Google.