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Are you looking for ways to boost your website’s SEO? If you aren’t posting a monthly blog article, now is the time to start. Blogs can establish you as a leader in your industry and help you stand out from your competition. Does that sound too easy, too good to be true? Thankfully, it’s not. Here’s why blogs are an effective SEO tool:

Blogs Demand a Search Engine’s Attention

When you are updating your website monthly with an informative, well-written blog, search engines take notice. Your updates tell search engines that you have an active online presence and give information to your customers regularly. This is important to search engines, as their entire purpose is to produce relevant, quality information.

Blogs Display SEO Keywords

When written correctly, blogs can host SEO keywords. While we don’t recommend keyword stuffing, a healthy amount of SEO keywords or keyphrases tastefully incorporated throughout your blog is recommended.

Blogs Serve as an Informal Conversation

Blogs are an SEO tool that can start informal conversations! The blogs don’t have to be long and technical. They simply need to provide resourceful information to your customers. You can enable the comment section at the end of your blogs to allow people to ask questions. By responding to their comments or questions, you are showing that your company cares about their customers.

M&R’s Article Development Service

Now that you know how blogs can be used as an SEO tool, let’s get started! If you don’t have time to do this task weekly or monthly, the M&R copywriters would love to do it for you. Through research and keyword implementation, your blogs will help your online presence soar! Do you have questions? Contact an M&R account manager today.