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Middle Georgia State University

Education

Middle Georgia State University is a five-campus, 8,000 student institution whose roots date back to 1965 as Macon Junior College. Over the last 50 years, it has grown to offer undergraduate degrees and was recently approved to offer master’s degrees.

The Need

As Middle Georgia State University engaged in a full rebrand to promote their new University status, M&R Marketing was tasked with overseeing the design of a new .edu website. The website needed to be consistent with MGA’s newly established brand and precisely timed.

The Solution

We started from the ground up and began by meeting with focus groups composed of future and current students. We utilized their feedback to establish a UX that was focused on the specific needs of both user groups. We then worked closely with their in-house web development team to create designs and an HTML and CSS framework that their development team could place on top of their school’s CMS.

Our solutions included:

  • Graphic Design
  • Web Design

The Results

Middle Georgia State continues to grow and boasts a robust website to promote its educational programs to current and future students, as well as MGA alumni.