Langford Allergy has five locations throughout Georgia and offers allergy, asthma, and immunology treatments to children and adults.
When Dr. Langford started his allergy practice in 2014, M&R Marketing was tasked with launching his brand and creating awareness throughout the Middle Georgia area. Dr. Langford had a strong reputation as an allergist at another practice, and he needed to capitalize on this while stepping out on his own.
M&R established Langford Allergy’s branding and advertising, with a heavy focus on PPC advertising. Through a focused strategy incorporated into all advertising channels, M&R Marketing helped Langford Allergy build a consistent brand that people in Middle Georgia trust.
Our solutions included:
- Digital Advertising
- Search Engine Marketing
- Social Media
In recent years, M&R Marketing has generated over two million views for his ads and over 75,000 engagements. Langford Allergy’s overall click-through rate for Google Ads is 4% in a very competitive industry, more than double Google’s preferred average of 2%.
From the Client
When I launched my allergy practice in 2014, I partnered with M&R to establish my branding and begin advertising. They’ve been an essential part of our team since day one, from creating our website and branding to managing our social media, blog, and advertising. I continue to see the value in their services, more than four years later. I’ve increased my services every year.
I have been very pleased with my ROI through M&R’s services. Many of our patients say they found us online. M&R understands our practice and our market, and I have a great deal of trust in their services – they’ve allowed us to focus on what we do best.