Welcome to M&R Step 1 of 5 20% We're Ready To Get To Work Thank you for partnering with M&R Marketing. For 15 years, our agency has equipped companies like yours with strategic marketing solutions, and we can't wait to do it again! This form should take about 15 minutes (but if you need longer, that's fine!). Your answers will be kind of like the foundation for our work, so complete the form as fully as you can. In this form, we'll be asking for your company's branding documents - logo files, brand standard guide, fonts, color specifications, and other visual assets. If you don't have easy access to these, you may want to collect them before you get started. Let's go! Company InformationThis field is hidden when viewing the formAssigned Project Manager Brynn Codone Julia Peake Matt Badik Your Name(Required) First Last Company Name(Required)We want the name we'll use in your marketing materials, if it's different from the legal name.Company Address(Required) Street Address Address Line 2 City AlabamaAlaskaAmerican SamoaArizonaArkansasCaliforniaColoradoConnecticutDelawareDistrict of ColumbiaFloridaGeorgiaGuamHawaiiIdahoIllinoisIndianaIowaKansasKentuckyLouisianaMaineMarylandMassachusettsMichiganMinnesotaMississippiMissouriMontanaNebraskaNevadaNew HampshireNew JerseyNew MexicoNew YorkNorth CarolinaNorth DakotaNorthern Mariana IslandsOhioOklahomaOregonPennsylvaniaPuerto RicoRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahU.S. Virgin IslandsVermontVirginiaWashingtonWest VirginiaWisconsinWyomingArmed Forces AmericasArmed Forces EuropeArmed Forces Pacific State ZIP Code Other Points of ContactWhy should you get to have all the fun? Please provide us with the proper contacts for each of the below areas, if you're not the right contact for that area.BillingWho pays the bills? We'll send this person all invoices and billing-related messaging.Billing Contact Name First Last Billing Contact Email Billing Contact PhoneReportingWho tracks performance? This person will receive campaign reports and marketing performance messaging.Reporting Contact Name First Last Reporting Contact Email Reporting Contact PhoneBrandingWho controls the logo? This person will receive all messaging regarding your company's brand identity.Branding Contact Name First Last Branding Contact Email Branding Contact PhoneWebsite & ITWho handles the digital stuff? This person will receive all communications about your website's technical matters, hosting, analytics, and email.Website & IT Contact Name First Last Website & IT Contact Email Website & IT Contact Phone Revenue & SalesThe information gathered in this section is used to guide our team in making strategic decisions that help grow your organization. This information is kept private and not shared with anyone outside of our team.Annual Revenue(Required)Please provide your annual revenue.Growth Goal(Required)What percentage of annual revenue growth would you like to achieve on average?Close Rate(Required)Please provide the average number of leads it requires before you close 1 new customer.Marketing Budget(Required)What is your total annual marketing budget for the current year?New Customer Value(Required)Please provide the average annual revenue value of 1 new customer.Customer Retention(Required)Please provide the average number of years you retain a customer.Employees(Required)How many employees do you have? BrandingBrand Style Guide(Required)Do you currently have a brand style guide? Yes No Brand Style GuidePlease upload your brand style guide.Accepted file types: pdf, Max. file size: 50 MB.Logo FilesPlease place all your logos in a single zip file and then upload them here (learn how here). Drop files here or Select files Max. file size: 50 MB, Max. files: 10. Visual AssetsPlease place additional brand graphics into a single zip file and upload here. Examples include: watermarks, backgrounds, etc. Drop files here or Select files Max. file size: 50 MB, Max. files: 10. Font FilesPlease place your fonts into a single zip file and upload here. Drop files here or Select files Max. file size: 50 MB, Max. files: 10. Color PalettePlease provide us with each of your brand's colors. Each color must be defined in at least one color space (Pantone, CMYK, or RGB). If your company isn't monochrome, add more colors to the list with the "+" sign to the right of each row.Color NamePantone #CMYKRGB Add RemovePhotography(Required)Does your brand prefer stock photography (existing images from a service like Adobe Stock or Unsplash) or your own photography (shots taken for the exclusive use of your company)? Select all that apply. Stock Photography Our Own Photography Select AllStock Photography(Required)Do you like serene, calming images? Flashy, edgy photography? Action shots? Black and white? Faux-retro Polaroids? Let us know what styles of stock photography your brand prefers to use.Additional Brand AssetsPlace each asset into a separate zip file and then upload them here. Max of 10 files. If you have more to share, contact your project manager and they'll hook you up with another filesharing option. Drop files here or Select files Max. file size: 50 MB, Max. files: 10. Brand MessagingIf you leave anything blank below we will assume that you don't have that messaging.Mission StatementWhy do you do what you do? Enter your mission statement below or, if it's on your website, the URL for the page where it can be found.Vision StatementWhere is your company going? Enter your vision statement or, if it's on your website, enter the URL of the page where it can be found.Tagline(s)How are you getting people's attention? Enter your active tagline(s) here. If you have more than one, use the "+" button to the right of each row to add additional taglines. Add RemoveValue PropositionsWhat does your company bring to the table? Enter your unique value propositions below. If you have more than one (you probably do!), use the "+" button to the right of each row to add more value props. Hint: don't say "quality" and "customer service". Add RemoveElevator PitchSell us on your company before we make it to the lobby. Enter your 30-second elevator pitch here. (No more than 30 seconds, please, our building is only two floors.)Brand VoiceIf your company was a person, what would they sound like? Spend a couple of paragraphs telling us about your brand voice - are you funny and casual? Formal and responsible? Youthful? Experienced? Δ
M&R Marketing
M&R Marketing