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banner image with allied business system's logo and some young kids dressed in bowties and thinking caps

The Lowdown

ABS is a consumer finance software developer who has provided custom solutions and compliance expertise across the country for over 40 years.

Services Performed

Business Growth & Strategy, Digital Advertising, Search Engine Marketing, SEO, Social Media,

The Challenge

Under new leadership and approaching their 40th anniversary, ABS approached M&R Marketing to rebrand their firm, from the ground up. This included their messaging, logo, website, print material, and the creation and implementation of a comprehensive marketing plan as they positioned themselves for the next 40 years in an evolving industry.

The Results

Since partnering with ABS, they have increased installs by 7,600% year over year and have increased staffing to sustain growth. By bringing in M&R Marketing as a trusted marketing partner, their team has been able to reallocate their focus internally while M&R focuses on their external marketing efforts.

We contacted M&R Marketing to rebrand our company and create a new website that matched our high level of service and products. M&R designed our beautiful new logo and color palette, and created a stunning, user-friendly website incorporating our new branding. M&R’s designers even created an eye-catching new booth for tradeshows, drawing attention to our excellent services and allowed us to find new customers at a national conference. Working with the creative team has been wonderful, and we’ve seen proven results because of the new strategies implemented by M&R. The digital advertising strategy with social media, geofencing, and Google expanded our name recognition, allowing us to reach even more customers. I strongly recommend their services to any business interested in growing and expanding their customer-base.

Miranda Price
Director, Business Development

display booth that M&R Marketing designed for Allied Business Systems